Allison Bozeman
Graphic Design + Creative Direction
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Whole Body Benefits

whole body benefits | whole foods market

whole body benefits | whole foods market

Supplements & Body Care discount program for Whole Foods Market. Photo-based design strategy puts a face to the names of our top four target segments and patterns to match, inspired by wellness and colorful enough to get noticed and spark word-of-mouth referrals for the program. Recycled aluminum fobs are the key to membership.

Buy. Save. Repeat.

 Suite of materials including team member buttons, posters, table tents, banners, social media assets and key fobs were designed to launch the program. Exceeding goals in the first week of the launch across two markets in membership per day and almost tripling average basket size!

Suite of materials including team member buttons, posters, table tents, banners, social media assets and key fobs were designed to launch the program. Exceeding goals in the first week of the launch across two markets in membership per day and almost tripling average basket size!

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